Job Description
Our client is a unique cybersecurity startup launching their operations in the US market. Their platform provides a set of breakthrough offerings in Secrets Management, Secure Remote Access, and Data Protection.
They are looking for an outstanding Director of Technical Product Marketing Manager. This role is available immediately and is 100% remote (US-based).
Requirements:
1) Deep technical background with 8+ years of experience in technical product marketing, sales engineering, product management or solution consulting in one or more of these market areas: Secrets Management, Identity & Access Management, Privileged Access Management, Data Protection, Application Security, and/or Devops
2) Strategic thinker with a proven technical and marketing skills
3) Very strong written and oral communication skills, excellent storyteller
Exceptional people skills to interact with executives, cross-functional teams, partners, and customers
4) Start-up experience
5) Computer science/Engineering related degree preferred
Responsibilities:
Own and drive key product marketing initiatives and create inspiring and compelling content for public-facing marketing materials, events, web/digital properties to communicate the unique capabilities of our platform
Create, manage, and deliver high impact enablement programs, prioritizing assets to support sales and help achieve revenue goals
Conduct research on the buyer criteria, industry-specific pain points and trends to guide messaging and sales enablement efforts
Define and ensure the execution of technical product marketing deliverables, including but not limited to blog, videos, demos, sales enablement trainings, presentations, sales enablement, as well as collateral for marketing campaigns and events
Create the strategy for technical content creation, understanding what is required for customer and partner success
Develop value propositions, messaging, case studies, and collateral that drives prospect engagement supports sales and demand generation
Lead the planning of new product marketing launches and releases and create supporting technical content and sales materials
Manage technical product marketing programs and lead the cross-functional implementation of the plan such that sales teams, field marketing, and partner organizations are properly informed about all technical and thought leadership content
Partner with executive leadership, Marketing, Product Management, Sales to establish shared understanding of ICP, target markets, and desired product direction
Collaborate with customers, partners, and analysts to develop content that is both deeply technical and engaging
Understand and distill product capabilities into key customer requirements